FIX IT UP WITH NOTHING UP FRONT
Help maximize help maximize selling price and sell homes faster - with no payment from your client until closing - it's easy and hassle-free.
RealVitalize can help your seller make the necessary improvements to get the best price for their home. With no hidden fees, liens, interest, or markups for the homeowner they get to enhance their home without incurring any out-of-pocket costs. Once the sale is complete, the full price of the RealVitalize project will be deducted from the final sale.*
The benefits speak for themselves**:
• 72% of properties that leverage RealVitalize sell at or above the listing price
• Agents see an increase of 24 basis points in their commission when using RealVitalize.
• When using RealVitalize, listing cancellation rates are reduced by more than 63%
*If the home does not sell within 12 months of the first project completion or is taken off the market, the seller is required to pay back RealVitalize in full within 15 days of either event.
**Based on program data from January 1, 2021 – December 31. 2021. Not a controlled study; results not guaranteed.
FAQ
FREQUENTLY ASKED QUESTIONS
F.A.Q - The Overview
The RealVitalize program provides home sellers with home improvement resources during
the listing period, with no upfront costs or interest fees.
Angi offers the nation’s largest network of pre-screened, homeowner-rated home service
professionals. They connect sellers with top-rated local pros to ensure they are getting the
best service provider to get the job done right
RealVitalize is available nationwide, except in Rhode Island, Delaware, North Dakota, South
Dakota, and Louisiana. It cannot be used to prospect for new listings in New Jersey.
All residential property types qualify for RealVitalize as long as they have an active listing
agreement with an agent affiliated with a participating Realogy brand (or applicable
affiliate), with the exception of land properties or any property that is in foreclosure,
forebearance, bank-owned, short sale or where the seller is in bankruptcy.
NOTE: New construction residential properties can utilize RealVitalize for staging only.
RealVitalize can be used at any point in the seller’s journey. An agent can introduce
RealVitalize:
• During a listing consultation. Offer RealVitalize to repair or renovate projects needing
attention before making a listing active on the local listing service. Smart upgrades
can help maximize the sell price and limit time on market.
• For a listing that is sitting idle. Offer RealVitalize to revive a listing, giving the home
the boost in appeal it needs to sell.
• During post-inspection renegotiations. Offer RealVitalize as the solution to make any
repair concessions at no upfront cost to the seller.
There is no program fee for RealVitalize to the seller or the agent. All services are billed to
Realogy and the seller pays back only the project cost to Realogy from the settlement funds
at closing - with no hidden fees, interest charges or markups.*
*Seller must pay for work upon earlier of closing, listing no longer being in efect, or 12 months after
completion of work.
RealVitalize does not have any downside impact on commission fees. Best case
scenario, the impact would be a higher commission due to a higher sale price! Agent
commissions are not, at any time, at risk for repayment of project costs.
No. RealVitalize is focused on creating a simple experience for home sellers by providing
home improvement services with no upfront or hidden fees, or liens on the property.
A seller’s RealVitalize budget is equivalent to the list-side commission of the home’s list
price, with a brokerage maximum of $50,000.
As an example, if the list price of the home is $500k and the list-side commission rate is
3%, the budget would be $15k.
If a seller wants to invest in services above the budgeted fund availability, there are
two options:
• The seller can choose to increase their list-side commission rate with their agent,
increasing their budgeted amount to be high enough to cover the full project
• The seller can pay Angi directly for the overage amount. However, they will need to
follow Angi’s terms of payment and cannot wait to pay until closing.
Before Angi begins any work, the price will be clearly communicated and the seller will
have the chance to review any quote before work is performed—if the seller disagrees with
the price, the seller or agent can work with the dedicated Angi Project Consultant to find a
different provider or change the scope of the work. A seller can walk away before
completing renovations with no fees, as long as work has not begun.
Even if a seller enrolls in RealVitalize but decides later they are no longer interested in
using Angi services, there are no costs, fees or financial obligations. A seller must be
enrolled and approved in the program before a service provider can be sent out to estimate
the project work.
Home services bids are free and without commitment. Please note: staging services
could be an exception based on specific stagers if design work has been completed at
the seller’s request, and there could be an applicable fee. This would be explained by the
RealVitalize Project Consultant prior to costs being incurred.
In markets where the seller controls selection of the title company, there is a
requirement to utilize RTG title and escrow services in effort to simplify project cost
repayment processing at closing. Click here to view a list of local Realogy Title Group
company affiliates.
RealVitalize’s team of project consultants is centrally located and positioned as advocates
to help agents get quality work done on listings in preparation for sale. The agent’s
RealVitalize Project Consultant will help source qualified, top-rated and local service
professionals to complete the desired work. They also support agents by coordinating
estimates and work completion that best suit the agent’s and seller’s schedule. The Project
Consultant is the agent’s partner to ensure seller satisfaction with the work that is
completed on their home.
Angi has a rigorous screening process for its service providers, including background
checks and licensing requirements. Angi providers are all local professionals, selected for
having high customer ratings and experience
Generally, no, but some may be the same. Vendors who agree to participate in
RealVitalize agree to different, additional terms and conditions — including to receive
payment from Angi instead of the customer.
All vendors must be vetted through the Angi screening processes and agree to
RealVitalize participation terms. Agents can recommend their preferred service
providers be added to the provider list of professional services by completing the
Vendor Submission Form available here.
Angi does assess a per-project fee for vendors that participate in the program, which
serves as a marketing and referral fee for the quality job leads shared with the vendors.
NOTE: Contractor approval into the RealVitalize network is not instant, as the screening
process is detailed. Leave time for onboarding delays. If agents have a vendor they
would like to work with in this program, please proactively enroll the vendor and begin
the onboarding process before they have a listing so the vendor will be onboarded when
the seller is ready.
Agents can use RealVitalize to renovate their personal property. We’ll provide a standard
3% budget for the listing, even if the actual list-side commission is higher.
· We do need a copy of the active Listing Agreement, though we understand that it
might not reflect a 3% commission
· On the Participation Agreement, please include the commission as stated on the
Listing Agreement. The commission percentages must match
· During the online enrollment, please indicate a list side commission of 3%
NOTE: An agent cannot be their own vendor on their personal property.
RealVitalize can assist with any non-structural project. This includes large renovations or
just the final touch-up services that makes a home show-ready.
If the agent is not sure if a service would be covered, we encourage them to enroll the
listing and RealVitalize will send someone out to assess the work at no obligation.
Angi has expert providers for almost any home service, and most would be covered in the
RealVitalize program. Examples of frequently requested services include:
* Up to 3 months of storage is available. Domestic moving in the United States is covered.
All transactions must be completed before closing.
Services that are not included with RealVitalize are projects deemed structural. These are
remodels that affect the overall square footage or integrity of the home, including:
• Staging
• Landscaping
• Carpeting and Flooring
• Cleaning
• Moving and Storage*
• Painting
• Room Renovations
• Plumbing
• Electrical Repairs
• Building new walls or tearing down
existing walls
• Building an addition to a home
• Adding an entirely new roof
• Digging an in-ground pool
Our partners at Angi offer a valuable “Happiness Guarantee”: if the sellers are not entirely
happy with the quality of work done, Angi will make it right at no additional cost to the
agent or the sellers.
F.A.Q - The Process
An agent works with the seller to determine if a RealVitalize project would benefit their
home sale. Then, after enrollment in RealVitalize, a dedicated RealVitalize Project
Consultant handles all the coordination of selecting and coordinating vendor services,
start to finish. All services will be billed to Realogy and recouped from the client at
closing with no hidden fees, interest charges or markups.*
*Seller must pay for work upon earlier of closing, listing no longer being in efect, or 12 months after
completion of work.
The seller is always required to be under an active listing agreement with their
participating agent to sell the property. The property can be held as an exclusive listing
or withheld from the local listing service while work is being completed. Once work is
complete, the property must be listed for sale on the listing service.
If the listing agreement is canceled or expires without renewal, the home seller will
be responsible for paying an amount equal to the value of services that were
undertaken during the contract period.
The RealVitalize Project Consultant will work with the agents and / or sellers to schedule
service appointments that fit their schedules. Each project timeline varies and is based
on scope of work.
No. The list of RealVitalize vendors is continuously growing. Once the seller is enrolled in
RealVitalize, the RealVitalize Project Consultant team can discuss specific inquiries
about a vendor’s participation.
1. The agent gets the Participation Agreement signed by the seller. The seller agrees to
RealVitalize terms, including repaying cost of projects from settlement proceeds.
Note: If an agent is with an affiliated Broker, the Broker must also sign the agreement.
2. The agent uploads the signed Participation Agreement AND Listing Agreement
to the RealVitalize Online Enrollment Platform.
3. The Participation Agreement is countersigned and approved by the RealVitalize
Team and returned to the agent within 24-48 business hours, confirming enrollment.
4. The agent and/or seller will be assigned a RealVitalize Project Consultant within
24-48 business hours. To proactively reach out to get work scheduled, agents can
email RealVitalize@HomeAdvisor.com to discuss project needs and timeline.
Note: enrollment confirmation must be received before opening a project with Angi.
The RealVitalize Participation Agreement is between the seller and RealVitalize LLC, and
requires signature from both parties to participate in RealVitalize. The agent is not
bound by the contract, nor signs the RealVitalize Participation Agreement.
Signature authorization for the RealVitalize Participation Agreement can only be
provided by a member of the RealVitalize team.
For Realogy Brokerage Group (Coldwell Banker Realty and Corcoran Company)
locations, office managers and other field leaders are not authorized to approve or sign
the Participation Agreement.
For Realogy Brands’ Affiliated Brokers, the Broker will be required to also sign the
agreement in order to enroll the listing.
*Seller must pay for work upon earlier of closing, listing no longer being in efect, or 12 months after
completion of work.
Agents can help the seller decide which services would have an impact on their
home sale.
Agents must submit 1) the Listing Agreement and 2) signed Participation Agreement
into the RealVitalize Online Enrollment Platform and internal listings management
system, as applicable.
Once enrolled in RealVitalize, the RealVitalize Project Consultant will work directly with
the seller or the agent, based on seller preference.
Agents must complete a “Change in Listing Status” online form once the house is under
contract or preparing for close, accessible here.
How is RealVitalize the most consumer-centric program of its kind?
• No lien on the property for the seller
• The concierge service and support of our partner, Angi
• No minimum project costs
• No minimum / maximum list price
There is a full, detailed comparison of RealVitalize with other competing programs
available in the RealVitalize agent resources on the agent’s company intranet.
The home seller is responsible for repaying RealVitalize for all of the approved work paid
for by the RealVitalize Program from the net proceeds of the property at closing.
Additionally, the seller agrees to pay RealVitalize directly within 15 days if any of the
following scenarios occur:
• If the net proceeds are insufficient to repay the program payments in full*
• If the listing agreement is cancelled, expires without renewal, or otherwise terminated
• If 12 months elapse from first project completion date
* If for any reason the net proceeds are insufficient to repay RealVitalize in full, the entire
net proceeds shall be paid to RealVitalize at closing and the seller will remain liable to
promptly repay the balance at closing.
In all markets, our Realogy Title Group operations team works closely with Angi to know
what projects have been completed on the agent’s listing daily.
Upon receiving a scheduled closing date, agents will complete the Change of Listing
Status Form, accessible here, to provide the details of closing.
The Realogy Title Group team will work with the listing agent and the closing agent to
deliver the notice of payment for the amount due.
• For questions on enrollment or program guidelines, email RealVitalize@Realogy.com
• For questions on the closing process, email RealVitalize@TRGC.com
• For questions on vendors, project consultants, or project concerns,
email RealVitalize@HomeAdvisor.com
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